Airbus Branding Re-Focus

On January 1st 2017, Airbus Defence and Space began using a new logo. This new logo will now be used by all Airbus entities (Airbus, Airbus Helicopters and Airbus Defence and Space) across the world.
This new logo will ensure a strong brand personality for Airbus and its partners, and it is part of a larger effort to ensure a consistent brand across all divisions within Airbus The implementation of the new logo and additional guidelines will be provided step-by-step in the following months.


Airbus logo

- Where can I find the new logo version?

The logo is available in .jpeg and .png formats on the partner portal within the "General Information" section. Click HERE to access the partner portal.

- Should Airbus resellers continue to use the existing materials?

Yes. Our partners may distribute existing materials (i.e.: brochures, goodies).Regarding events, it is strongly recommended to use the new logo.

- When should Airbus authorized resellers start using this new logo?

An updated "Co-branding guidelines" document will be sent in the following weeks to inform you on how to use the new logo for brochures, events, digital marketing, etc.

- When will the existing materials on the partner portal be replaced?

All materials will be replaced on the partner portal throughout the year by our Communications team. The first updated documents should be available end of Q1 2017, and we will send a notification to you once these become available.

- May I begin using the new logo now?

You may display this new logo for specific events. If you have any questions, please contact us at

However, you're not authorized to change the logo on Airbus existing brochures. Please wait until the release of the new brochure version on the partner portal.


Airbus Branding Re-Focus